Perspectives

Sharing our innate curiosity to uncover the why.

A balanced blend of helpful insights, practical advice, and thoughtful reflections. Enjoy and share.

Content & Design

Is Your Website Truly Mobile-First?

A truly mobile-first website prioritizes seamless user experience on all devices, ensuring fast load times, intuitive navigation, and responsive design, catering to the increasing mobile user base.

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Development

8 Critical Considerations for Provider Search

When optimizing provider search, consider factors like data accuracy, user experience, mobile accessibility, and personalization. These ensure patients find the right care efficiently and effectively.

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Strategy & Insights

From Journey Mapping to Message: Personalization that Matters

Effective message personalization starts with journey mapping. Understanding customer touchpoints allows businesses to tailor communications, enhancing engagement and delivering relevant experiences.

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Strategy & Insights

Consumer-Centricity Starts with Knowing Your Customer

Consumer-centricity begins with understanding your customer. By leveraging data and insights, businesses can create tailored experiences that meet customer needs and foster long-term loyalty.

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Strategy & Insights

Best Practices for Delivering Research-Driven Solutions Remotely

Deliver effective digital solutions remotely by fostering collaboration, leveraging research-driven insights, and maintaining clear communication. Adapting best practices ensures successful outcomes.

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Partnership & Support

Staff Augmentation as a Contingency to Offshore Resourcing

Staff augmentation offers a flexible, local alternative to offshore resourcing, addressing skills gaps, enhancing project control, and reducing risks associated with outsourcing.

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